Rico's wild and zany personality and interactive style entertains both liberal and conservative audiences with a diversified repetoire of humor.For the liberal audiences he covers controversial and risque humor including the following topics: ethnic, religious,political, social, cultural, medical, legal and more. He often supplements his humor with visual sight gags, props, and physical actions. For the conservative crowds such as synagogues, churches, mosques, and schools he employees tactful one-liners and humorous themes that respect their cultural and/or religious traditions. All shows are analyzed and adapted to meet the needs, interests, and culture for each audience.

Rico incorporates his comic roasting to honor special guests in a way that blends both humor and a serious message to warm hearts, raise spirits, and produce laughs.His many years of teaching speech and communication at various universities in the New York City area provides him with a touch of class and a charismatic style that seperates him from other magicians.